The VIPP Report: TheSlice: Spice, Style & Soul is just days away as the city prepares for Kentucky Derby 145

ONE OF THE MOST SUCCESSFUL DERBY FESTIVAL EVENTS HELD IN WEST LOUISVILLE WILL CELEBRATE DERBY BOHEMIAN STYLE

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(Louisville, KY) The Kentucky Center for African American Heritage. At KCAAH and Griot Attraction Management & Events LLC (GAME) presents TheSlice: Spice, Style & Soul on Saturday, April 27th from 7:00 pm to 11:00 pm.  We are delighted to announce that the James E. Pepper Distillery of Lexington, KY is our 2019 Presenting sponsor.

It’s a Salute to the Afro Bohemian Life from arts and culture, music, fashion to language.

The event has a great reputation for great food by bringing talented area chefs and caterers and their favorite dishes all under one roof.  And, new this year TheSlice will offer a cash bar to guests who would like to have more than complimentary wine.

This year, TheSlice will use their newly renovated buildings on campus to host various genres of music so guests will have an opportunity to enjoy the flavor of the evening.

Tickets are $70 in advance and $80 the day of the event.  The attire is upscale and after-five is suggested. As well as Bohemian meets Derby with bold and beautiful colors and styles.  The Ultimate Show Band will be the Main Stage Entertainment along with DJ Maverick.  There will also be a fashion show, so guests can see the latest Derby styles before Derby 145.

TheSlice: Spice, Style & Soul is an official Kentucky Derby Festival event.  Guests must be 21 years of age and up.

If you would like to setup an interview and/or a cooking demonstration contact VIPP Communications at  info at vippcommunications dot com.  

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VIPP Communications is a full service public relations, event    mgmt & production firm  headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com

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The VIPP Report: DB Bourbon Candy will share their delectable treats with horse race fans at Churchill Downs Kentucky Derby weekend in Louisville

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(Louisville, KY) The Kentucky Derby is all about horses, fashion, bourbon and food.  When you mix bourbon, chocolate and cheesecake you have a real celebration.  DB Bourbon Candy adds another feather to their Derby hat after closing a major deal just before Churchill Downs begins their season.  DB Bourbon Candy and Aubrey’s Concessions have teamed up to give you the perfect treat for Oaks and Derby.

For the first time DB Bourbon Candy will be serving Bourbon Cheesecake’s inside Resized_20180321_204200Churchill Downs using Old Forester Bourbon.  The cheesecakes are topped with caramel nuts and a fleur de lis chocolate discs. By incorporating the Old Forester, which is the official bourbon for Churchill Downs gives a winning combination as racing fans from all over the world attend the greatest two minutes in sports.

To find DB Bourbon Candy inside Churchill Downs in four locations on the grounds. They will be at the Lobster stands the one in the paddock, one in upper garden terrace, one down by the celebrity red carpet exit and one on gray floor.

Robyn Stuart, owner of DB Bourbon Candy, LLC says “This is a special moment for me and my company.  Being a Kentucky native and to have my product at the greatest racetrack in the world on their two biggest days shows that hard work and dedication is paying off.  I kept my blinders on and refused to let anyone say that I dream to big.  Look at us now.  We’ve made it to the “Twin Spires”. It’s a honor to work with Aubrey’s Concessions and I can’t wait for you to stop by and taste this unbelievable Kentucky Derby treat.”

In 2002, Stuart started her business after the passing of her mother.   During the holidays, her mother would create the delicious treat as a family tradition. Robyn wanted to honor her mother in some way so she decided to start the business and make the original candy recipe apart of her business. With the support of Four Roses Distillery, Louisville Convention Center and Bourbon Country as well as the many events and activities she participates in everyone loves to see the wonderful creation that she produces.  From initially starting with candy the business has grown into developing other products such as chocolate covered fruit, cheesecakes to chocolate covered popcorn.

DB Bourbon Candy, LLC can be found in various locations throughout Kentucky in Kentucky-Derby-2019-logoLiquor Barn, the Kroger Company and the Muhammad Ali International Airport.  You can always visit their site at http://www.dbbourboncandy.com.

If you would like to setup an interview and/or invite DB Bourbon to your next event, please contact Sherlene Shanklin at sshanklin@vippcommunications.com.

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VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com

 

 

 

The VIPP Report: Countdown to Derby 145 in Louisville, KY

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Special Report by Sherlene Shanklin:  WHAS11 Television, an ABC Affiliate Louisville

Down the Stretch: It’s the countdown to Derby 145 held on the first Saturday in May.  There will be plenty of events to attend but the question everyone seems to ask me “What celebrity will travel to Louisville to be apart of the celebration?”  So, I create a list along with their confirmed event.  If you’re having a Kentucky Derby event and you have a special guest attending, please send it to me so I can announce.

Here’s some of the celebrities heading to the Bluegrass State.

Usher Raymond-  Trifecta Gala (performing)

Kenny “Babyface” Edmonds– Urban League Gala (performing)

Tank– Darrell Griffith Foundation “Experience”

After 7- Annual Derby Gall 100 Black Men of Louisville

Opening night of Churchill Downs is Saturday, April 27th.  Thurby is held on Thursday, May 2nd. Kentucky Oaks is on Friday, May 3rd and the Kentucky Derby is on Saturday, May 4th all held in Louisville, Ky under the “Twin Spires”.

If you have a story idea, and/or would like to announce your guest(s) for your Kentucky Derby event send it to me at The411@whas11.com.  Follow me on social for real-time updates Twitter: @sherlenemediapr, Instagram: @sherlenemediapro and FB: SherleneShanklin.

 

 

 

The VIPP Report: “DON’T STOP TILL YOU GET ENOUGH” is more than just a song its the motto of Kentucky Derby fans experiencing all things derby

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NOW, AN OAKS DAY BRUNCH WILL DO A TRIBUTE TO THE MEGASTAR THAT MADE THE SONG SO FAMOUS

(Louisville, KY) Louisville Central Community Center, (LCCC) in collaboration with VIPP Communications announces their second annual Kentucky Derby event.  On Friday, May 3rd at 11 am at Old Walnut Street, 1300 W. Muhammad Ali Blvd, it’s the Oaks Day Derby Brunch. This year’s tribute will take you through the music catalog of Gary, Indiana native and pop megastar Michael Jackson.

The Derby Brunch hosted by Sherlene Shanklin is from 11:00 am until 2:00 pm.  Some of Louisville’s top artists will perform some of the King of Pop’s 13 singles that hit number one on the charts.  Sheryl Rouse, Jason Clayborn and Jon-John Johnson will perform some of Jackson’s memorable and greatest hits.  The Youth Repertory Theater Troupe will showcase their talents after LCCC’s leadership and performing arts department prepared a curriculum giving the youth a history and music lesson on the humble beginnings of Jackson in Indiana living in a two-bedroom home with seven brothers and sisters at the time along with his parents practicing night and day to make the Jackson 5 a household name. Motown Records signed the group and the rest was history for Michael and his family.

Tickets are $45 in advance and $50 at the door.  You can purchase them at louisvilletickets.com.  Doors open at 10 a.m. and guests are asked to wear their Oaks Day attire including your fascinator and/or hat to the brunch.  There’s will be vendors with your last-minute items needed for Oaks and Derby.  If you would like to reserve a booth contact Erica Bledsaw, Oaks Day Coordinator at Erica.bledsaw@lcccnews.org or by calling LCCC at (502) 583-8821 ext. 130.  Proceeds benefit LCCC youth programs.

Last year in our inaugural event music icon and Motown legend Stevie Wonder was highlighted along with J. Holiday as our featured music guest.

The Louisville Central Community Centers is a 501c(3), private, non-profit community-based organizations.  We offer a variety of programs and services in support of children and families.  Early childhood, education, youth development, arts education and other after school programs, employment services and job training for adults, money management, and homeownership are just some of the services provided

We would like to thank the following for their support for this year’s event: Erica Denise, VIPP Communications, Manhattan on Broadway and WoodForest National Bank.

If you would like to be a sponsor, request media credentials and/or request interviews, please contact us at please contact VIPP Communications at info@vippcommunications.com.

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VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com/

 

 

 

The VIPP Report: Being nominated for Most Admired Woman by Today’s Woman Magazine

 

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By Sherlene M. Shanklin

When I was contacted by Today’s Woman Magazine I had mixed emotions. – shocked to even be nominated even though no one knows anything about me.

People have no idea that I’ve worked in the media for almost 27 years.

When teachers told my graduating class that we would likely have to start at a smaller market to get your experience and then work your way back to your hometown.  I beat those odds and jumped straight to my hometown of Louisville.  I was hired part-time as an associate director. Working crazy hours, weekends and holidays.  All while I worked in a new healthcare division full time and attending graduate school obtaining two master’s degrees.

I’ve worked in just about every position behind the scenes.  Receiving several award nominations for floor directing and my camera work for some of the biggest news events in Louisville.  I had the opportunity to first produce/coordinate the very first forum where community leaders said some 20 years ago that Louisville was ready for a professional team.  Many of the same believers in that idea are still believing in the vision today and its moving in the right direction.  I believe there will be a farm team that’s affiliated with an NBA team who will make Louisville their home first. Those players, when developed, will be called up to team.

After proving I could produce I went from production to the newsroom where I had the opportunity to write and produce some of the biggest stories of our lifetime like 9-11. Then I was recruited away in 2003 to WHAS11.  I started off as a producer but later moved to the assignment desk.

I had an opportunity to start one of the first webcasts in the area about entertainment and community news that you did not see on the air.  I took the challenge upon myself to help promote people and events.  My original concept was to find national figures throughout the world that had Kentucky ties.  That helped me create that niche in the market and The411 with Sherlene Shanklin was born.

In 2018, the Society of Professional Journalists announced my story about the NBA as their Best Sports Writing piece of the Year.  I also won Best Use of Social Media for Louisville’s own Bryson Tiller announcing his national tour and pop-up concert series.  In 2017, I was nominated for an Emmy Award for the coverage of Muhammad Ali’s memorial coverage.

411After, first using web-based and social media platforms to promote my stories. I had the opportunity to go on air.  There was only a few stories out there at the time but now the table has turned and dozens of stories are developed with the emphasis on “did you know that person is from Kentucky?”

Now, you can watch The411 on Thursdays at 12:50 p.m., Fridays at 4:20 p.m. and Saturday mornings during Good Morning Kentuckiana Weekend.

You can hear me on 104.7/WLOU on Miss Krystal Goodner’s show on Thursdays at 11:30 a.m. and of course you can read my stories on www.whas11.com and www.thevippreport.com.

Can you believe it all started from an idea and now it has flourished into its own standalone brand.  My primary job at WHAS11, an ABC Affiliate is the assignment desk.  In a nutshell I’m reading and/or listening to all of the story ideas, news tips and helping develop the story.

Even if the story doesn’t make air I still try and assist as many people as I can with their problems.

So, no I’m not new to the area.  Some people consider me as the go-to in the community when they need assistance.  Even if I can’t assist, I try to lead then in the right direction to get assistance.  Once I think we can do the story.  I consult with the reporter I believe has the sources and passion to get the story done.

vippnewlogoWhile working around the clock in the media.  It gave me other opportunities to help people.  Once the demand was so real I started VIPP Communications.  It’s a one-stop public relations, branding, marketing, special events and video production firm.

Then The VIPP Report was created so I could have a platform to talk about clients.  Then through supply and demand everyone wanted to know where I vippstylemakeastatementpurchased my jewelry, so I created VIPP Style an online accessory store.

So, to be nominated as “Most Admired” by the magazine is simply humbling.  I’ve worked so hard for so long that I didn’t think anyone was noticing.  I’ve chosen not one but multiple fields that are highly competitive.  When no one wanted to help me, I created and developed what others would not give me a chance to do.  To now receiving calls for assistance simply brings me to tears.  This was not an overnight, an instant potato career. I’ve been moving mountains my entire adulthood and making ways out of no way.

I still have a lot more to accomplish because I’m never satisfied but to know others are watching and acknowledging that I’m on their radar lets me know that a real breakthrough is just around the corner.  This is a little bit about me and what I do.  I will be sharing more in the future about my journey, who I work with and why I refuse to lose.

If you have time between now and March 22nd at noon, please vote for me in the #media category for Today’s Woman Most Admired for WHAS11 Television.

www.todayswomannow.com/maw

 

 

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The VIPP Report: Holiday message

Season’s Greetings,

As we approach Christmas 2018, we at VIPP Communications would like to say thank you for giving us the opportunity to work with you. We understand and appreciate how important business relationships are and we thank you for your confidence in our talented staff to bring your vision to life.  We take pride in successfully executing your goals and/or projects. 

We have a wonderful team of professionals that handle your projects as if it were their own. 

Thank you for your continued support as you begin to plan for 2019.  Consider our full service public relations,marketing, branding, booking and video production firm.

Again, we appreciate your business and thank you for choosing VIPP Communications, VIPP Style Accessories, The VIPP Report & SherleneShanklin.com. 

We look forward to working with you in the coming year. Secure your date(s) with our VIPP Communications booking agent.  Check out our new site for a complete list of services by visiting http://vippcommunications.com

If you have any questions, please don’t hesitate contacting our office at info@vippcommunications.com

Happy Holidays to you and Merry Christmas!

Sherlene M.Shanklin, CEO/Sr.Partner 

https://vippcommunications.com

http://www.vippstyle.com–www.sherleneshanklin.com–https://thevippreport.com 

The VIPP Report: Busy year for three artists that performed in Louisville during Derby weekend

 

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Lil Wayne performing in Louisville, KY at Derby Soundstage 2018 Courtesy Sherlene Shanklin

CHECKING IN TO SEE WHAT THEY ARE CURRENTLY WORKING ON SINCE PERFORMING AT DERBY SOUNDSTAGE 2018

Video:  Derby Soundstage 2018 in Louisville, KY  

Special post by Sherlene Shanklin, WHAS11 Television, an ABC affiliate, Louisville

It’s time to check in and see how the artists are doing that performed at this year’s Derby Soundstage 2018 in Louisville, KY. On Thursday, May 3rd at Broadbent Arena hosted by Liv Suite.  The had a dynamic trio of 2 Chainz, K. Michelle and Lil Wayne.  Three unique chart topping sounds all under one roof.  Let’s see what they have been up too since their Kentucky Derby show.

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Derby Soundstage 2018 with 2 Chainz in Louisville Courtesy Sherlene Shanklin

It’s definitely been a busy summer for rap artist 2 Chainz.  Just days after the concert in Louisville, he attended the Met Gala and while on the Red Carpet he took to his knee to let the world know that he would marry his wife Kesha all over again by proposing. They have been married since 2013 and have three children.  His new smash hit Bigger Than You features Drake and Quavo.  2 Chainz will be in London on July 14th and his next U.S. concert will be on July 22nd in Charlotte, North Carolina.

Michelle was in great spirits when she was in Louisville.  She thanked the fans for their support while she was out recovering from two blood transfusions and several surgeries due to the removal of silicone injections.  As she continues to recover, the R& B artist’s album Kimberly: The People I Used To Know continues to do well and her fans are excited to

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Derby Soundstage 2018 with K. Michelle in Louisville, KY Courtesy Sherlene Shanklin

see her on Love and Hip Hop.  She’s teasing on her Instagram page that we need to watch on July 23rd.  I’m sure she’s getting a cast member all worked up and upset.  We’ll have to wait and see.

And Lil Wayne closed the Louisville show and fans loved the live elements in his show by the drummer. This artist’s drive is in “Trukfit” mode.  He’s working on a Fall release date for has a new album, Tha Carter V and he even signed two players to his Young Money Sports Management.  One of his artist’s Drake released an album last week that has a song regarding the Louisville basketball scandal plus Drake used a couple of songs on

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Lil Wayne in Louisville for Derby Soundstage 2018 Courtesy Sherlene Shanklin

his album from Louisville native, the late Stephen “Static Major” Garrett. Wayne will perform in his hometown of New Orleans on Saturday, August 25th.

If you have a story idea, send to me at The411@whas11.com.  You can follow me on Twitter @Sherlenemediapr and Instagram @Sherlenemediapro for the latest in community and entertainment news.

Website:  https://thevippreport.wordpress.com  Twitter: @TheVIPPReport/@VIPPComm