The VIPP Report: Putting the ‘Soul’ back into WLOU & 104.7FM

THE HEART AND “SOUL” OF THE URBAN COMMUNITY CHANGES MUSIC FORMAT AS IT CONTINUES TO USE ITS VOICE AS A PLATFORM FOR CHANGE

(Louisville, KY) On Friday, August 7, 2020 at 10:47 am the sound of 1350AM WLOU & 104.7FM returned to its original format of soul music.

With the new stereo sound, you will see a new logo and station tagline, but the roots of the station remain intact but with a broader appeal from news and information but filling a void in the community when it comes to soul music. The format will give listeners an opportunity to go back down memory lane with music from Earth, Wind & Fire, O’Jays, Stylistics, Prince, Stevie Wonder, Mary J. Blige, Sade, Isley Brothers, Anita Baker plus many more.

“The Original Soul of Louisville” adds Archie Dale as the General Manager and Mark Gunn as Program Director and Afternoon Drive On-Air Personality to the already dynamic team of Krystal “Miss Krystal” Goodner in the Morning Drive and others to be announced.

With 70 years on the airwaves, WLOU is one of the oldest urban stations in the U.S. So, when it was acquired by David B. Smith Sr., long time radio personality, program director and co-owner of Kentuckiana Broadcast Group he wanted to make sure its rich history was celebrated but also be a voice for African Americans. Gunn says “We’re reaching the underserved adult Black demographic by going a lot deeper musically than the other Gold based stations in the market. In addition to REAL Soul Music, WLOU continues to deal with the soul of Louisville by directly addressing social issues we are facing today and to be an information hub to our listeners not only on the air, in the community but on our social platforms.

Smith’s love for radio has been a constant especially in Louisville and Southern Indiana so when he heard that the station maybe acquired from someone outside the region he says “Passing up the opportunity to purchase such a legendary station was not an option. The possibility of WLOU being owned by anyone not from here just wouldn’t be right”. “I’m honored to walk in the footsteps of former owner The Reverend Dr. William E. Summers III”.

With more than 30 years in the radio industry, Smith says they are not deleting the Gospel programming but moving it to our sister station, AM 1240, WLLV.

For additional information, contact VP/GM WLOU/WLLV Archie Dale at 502.776.1240

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HISTORY

On October 21st, 1951, AM 1350, WLOU hit the airwaves as the Soul Of Louisville to become one of the first five full-time R&B stations in the country and over time, one of the top – rated stations in the nation.

The tradition of excellence and service to the Black Community was brought to the forefront by legendary on–air personalities like “Super Neal” O’Ray, Brenda “20th Century Fox” Banks, Bill Price and Tony Fields to name a few with The Reverend Doctor William E. Summers III leading the charge.

VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  www.vippcommunications.com

The VIPP Report: Tickets go on sale today for legendary ‘Supreme’ Diana Ross

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Courtesy: Louisville Palace Promotions

Ross will ease on down to the Palace in 2020.  The superstar will be in Louisville at the Louisville Palace on Sunday, February 23rd

Ross is one of the most successful recording artists of our time.  The Motown legend got her start as the lead singer for the Supremes and then went on to have an unbelievable solo career with hits like “I’m Coming Out”, “Endless Love”,” “Touch Me in the Morning” just to name a handful of her mega hits. 

The multi-Grammy Award winning performer will be backed up by a six-piece band during her show.  Her last performance in Louisville was April 26, 2012.

Tickets go on sale today at 10:00 am for the Louisville, Kentucky concert.

If you have a story idea, send it to thevippreport@vippcommunications,com.  Follow us on Twitter @thevippreport.   

The VIPP Report: Music industry professional gives back by hosting a free workshop in Louisville

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Learn the industry standard from the man who secretly shapes artists for major labels

(Louisville, KY) Have you ever wondered how some aspiring artist(s) get the record deal while others do not?  It’s all about the A, B, C’s of Music and being able to understand what the label expects from you.  On Sunday, October 13th in Louisville, KY by one of the best kept secrets in the music industry Dorian “King D” Washington will host a “Music 101” workshop at the Hardrock Café at Fourth Street Live from 6:00 p.m. to 9:00 p.m.

The free music workshop will discuss publishing, radio, marketing, music plus much more.  This event is for anyone wanting to learn about the industry and how it works.

The question many artists ask, “Do I have to move?”  Washington says, “You can make it from anywhere no excuse.”  Where did he get that mentality?  You have to hear his story and road to success on the Sunday, October 13th.

“Music 101” Louisville was made possible due to the partnership of The Orchard, Sony Music, New Wave Distribution, South Coast Music Group, Hitmaker and D. Wash Management.

Space is limited so to sign up for the workshop and/or request additional information send your information to dorian at newwavedistro dot com.

If you would like to setup an interview Dorian Washington and/or to be a sponsor for future industry events, please contact VIPP Communications at sshanklin at vippcommunications dot com. 

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The Hardrock Café is located at 424 S. 4th Street in downtown Louisville, KY.

VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com

 

The VIPP Report: The Breakfast Club’s DJ Envy will host Derby Soundstage 2018 in Louisville

By Sherlene Shanklin

With the Kentucky Derby just 86 days away, organizers are working hard behind the scenes planning some of the biggest events, galas and parties around the greatest two minutes in sports. I announced that Grammy Award winning hip-hop/rap artist Lil Wayne will be in concert along with Grammy-nominated newcomer Cardi B and R&B sensation K. Michelle will be in concert on Thursday, May 3rd at Broadbent Arena for Derby Soundstage 2018.

All three artists performing have new material from Lil Wayne with Dedication 6, Cardi B with the remix of Finesse featuring Bruno Mars and K. Michelle with her album “The People I Used to Know”.

So, its Lil Wayne. Cardi B and K. Michelle in concert hosted by DJ Envy on Thursday, May 3rd in Broadbent Area. Tickets are on sale and they start at $70. The show will begin at 7:00 pm.

Now, if you have a story idea, send it to me at thevippreport@vippcommunications.com.  You can follow me on Twitter @Sherlenemediapr @thevippreport or @vippcomm.

Sherlene Shanklin is a veteran in the broadcast industry.  With almost 30 years in the field,  the multi-EMMY nominated multi-media content editor and The411 with Sherlene Shanklin entertainment/community affairs producer works for WHAS11 Television, an ABC Affiliate located in Louisville, KY.  

 

The VIPP Report: Lil Wayne announces his tour and it starts in Louisville

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Kloser 2 U Tour  featuring Lil Wayne will start his tour in Louisville, Ky

By Sherlene Shanklin

The Kloser 2 U Tour is announced and Louisville is on the schedule for this Spring.  Grammy award winning hip hop artist Dwayne Carter Jr., stage name Lil Wayne will be in concert at the Louisville Palace.  Save the date of Friday, April 14th.  If you noticed his schedule Louisville kicks off the tour.  It’s scheduled to end on May 11th in Detroit.  There’s a total of 12 dates on the list but others will be added at a later date.

Louisville hip-hop fans know Wayne well because Louisville native, the late Stephen “Static Major” Garrett wrote the song “Lollipop” for Wayne’s Tha Carter III album.  In 2008, Lil Wayne won four Grammy Awards, including best rap album and best rap song, which he won for “Lollipop”.

Tickets start at $39.50 and the pre-sale starts Tuesday but public tickets go on sale Friday, March 3rd.

If you have a concert announcement send it to me at The411@whas11.com.  You can follow me on Twitter @Sherlenemediapr and Facebook @SherleneShanklin for real-time announcements.

 The VIPP Report- Twitter: @thevippreport  @vippcomm  Story ideas send them to thevippreport@vippcommunications.com 

 

 

 

The VIPP Report: DJ Envy from The Breakfast Club travels to the Derby City to celebrate being apart of a new radio station in Louisville

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A MEMBER OF THE MOST DANGEROUS SYNDICATED MORNING SHOW TRAVELS TO LOUISVILLE TO CELEBRATE THE LAUNCH OF THE CITY’S LAST RADIO STATION

(Louisville, KY) Big Don MJ Entertainment and 93.1 The Beat welcomes one of the top morning show hosts in the radio industry.  DJ Envy of The Breakfast Club will be a part of the MidSummer Night Affair on Saturday, August 6th at the Mercury Ballroom in Louisville, KY starting at 10:00 p.m.

DJ Envy will be spinning live throughout the evening to celebrate the new Hip Hop and R&B station and The Breakfast Club’s poplar morning show slot in Louisville featuring Angela Yee, Charlamagne Tha God and Envy.

iHeart Media started the station in May of this year and DJ Envy’s morning station started their broadcast in the area on June 13th.

Guests must be 21 & older to attend this event. Door open at 10pm. Regular general admission tickets start at $23 which give you VIP access to the second floor. There’s a limited amount of early bird tickets and they are $13. Prices are subject to change without notice. Dress code will be strictly enforced.

For additional information contact MJ Entertainment at 502.409.0531.

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BigDonMJEnt

http://www.digdonmjent.com