Countdown to the holidays with great gift ideas at the MELANnaire Marketplace holiday market

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Special performance by the troupe from Rush Trowel’s “The Soul of Christmas”

(Louisville, KY) The MELANnaire Marketplace holiday market is in full swing welcoming shoppers to their storefront in Mall St. Matthews.  Black-owned businesses update their inventory weekly so guests can visit multiple times as we prepare for Christmas and Kwanzaa.    

The MELANnaire Marketplace holiday market showcases businesses who do not have a storefront and/or a large team.  They assist the entrepreneurs in promoting and selling their products and services. When you visit the holiday market shoppers will find apparel, handcrafted jewelry, signature cotton candy, popcorn books, toys, accessories, candles plus much more.

This weekend, the cast of ‘The Soul of Christmas”, a production of Rush Trowel will be in the marketplace performing.  We invite you to come out shop and enjoy some great entertainment by one of Louisville’s premiere entertainment producers. 

We will also have youth from our future MELANnaire Mentor Program job shadowing as greeters.  Trabue says “We train and help develop job skills at a young age to instill in them the importance of work ethic and how to make money which in turn decreases violence in the community.  We are keeping them busy and showing them opportunities and introducing them to positive role models exceling right here in our community.”

Nachand Trabue founder of MELANnaire Marketplace says “We are happy to be able to organize a group of businesses who want exposure and an opportunity to sell their products in a mall setting.  Every week, we try and do something unique to give our shoppers a great MELANnaire experience and we are excited to have some of the cast members from ‘Soul of Christmas’ joining us.  They will definitely put you in the holiday spirit.” 

The MELANnaire Marketplace Holiday Market will be open every Friday, Saturday, and Sunday until January 2, 2024.  Our store hours are open on the same schedule as Mall St. Matthews.

The marketplace is located near the entrance of El Nopal and Women’s Dillards on the backside of the mall. 

If you would like to be a vendor and/or be a sponsor, please contact MELANnaire Marketplace at www.melannaire.com.   

Please announce and/or post on your community calendars.  If you have any questions or would like to interview Nachand Trabue, please contact VIPP Communications at 502-341-7306.

“Where Black Businesses Matter”

Follow us on social media and take photos using the following hashtags so we can share your experience #MELANnairesLou, #BLACKbusinessesMatterLOU & #MELANnaireMarketplace.

Instagram:  @melannairemarketplace

The VIPP Report: Hip-hop Artist R. Prophet speaks out on police brutality in his new book

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HIP-HOP ARTIST R. PROPHET IS FINALLY READY TO SHARE HIS ENCOUNTER WITH POLICE THAT LEFT HIM CHARGED, HOSPITALIZED AND UNKNOWN FATE

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It’s a story of survival when he felt like he was in a fight for his life

(Atlanta, GA)  We’re hearing their stories of racism and police brutality leaving many horrified that they never noticed before now. Today, you hear the names George Floyd and Breonna Taylor plus countless others.  Many lost their life and we will never be able to hear their stories but there’s some survivors.  Let me take you back to April 2013 where, two-time Grammy nominated hip-hop/rap artist Ryan “R. Prophet” encountered law enforcement on a Kentucky road.  He shares his story and the things he’s been dealing with since that night.

In Prophet’s new book, “Grams to Grammy”, it takes you back to that early morning safety checkpoint where things escalated leaving Ryan in the hospital, arrested, charged with third-degree assault, resisting arrest, and menacing among other the charges for the former member of Nappy Roots.  He also gets candid about what happens when these traumatic incidents take place.  Prophet can explain first-hand the affects it causes.  From expressing anger, to depression followed by post-traumatic stress disorder (PTSD).

Currently, the book is charted as #1 new best seller on Amazon as part of the #sfirmcelebrityseries.  It’s filled with issues that many in the African American community face but often times rarely discussed from mental illness to living in impoverished neighborhoods where people feel like there’s a target on their back.

Prophet shared his experience with several media outlets shortly after the incident but has rarely spoken publicly until now.

Prophet, an advocate against police brutality feels like he needs to take a stance and talk about his experience of being tased some 15 times at the hands of Kentucky State Police. His case did not go through the judicial process, but it was reported but not confirmed by involved parties that he was awarded a one million-dollar judgment.

To setup an interview with R. Prophet and/or any other media inquiries please contact Sherlene Shanklin with VIPP Communications at info@vippcommunications.com.

Be sure to stay connected with R. Prophet on all social media platforms. Facebook.com/rprophetofficial and Instagram.com/rprophetofficial

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About R. Prophet:

Prophet is an American Rapper, Actor and TV personality. Known by most as the former lead of Grammy Nominated Group, Nappy Roots, R. Prophet has been changing the music scene since the early 2000s. Currently R. Prophet is developing hip hop educational tools for children. He has also been acting and recording his solo album with hopes to raise awareness of police brutality. One of R. Prophet’s biggest honors, in addition to being nominated for two Grammys, is the appointment to the Board & Advisory Council of the Muhammad Ali Center where he serves as the youngest member alongside Diddy, Denzel Washington and more. Stay tuned for more to come with Rap Artist and Actor R. Prophet.

!cid_A431B594D7B4419F8E91FA0D5F1A9765@SherlenePCVIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  www.vippcommunications.com

The VIPP Report: Music industry professional gives back by hosting a free workshop in Louisville

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Learn the industry standard from the man who secretly shapes artists for major labels

(Louisville, KY) Have you ever wondered how some aspiring artist(s) get the record deal while others do not?  It’s all about the A, B, C’s of Music and being able to understand what the label expects from you.  On Sunday, October 13th in Louisville, KY by one of the best kept secrets in the music industry Dorian “King D” Washington will host a “Music 101” workshop at the Hardrock Café at Fourth Street Live from 6:00 p.m. to 9:00 p.m.

The free music workshop will discuss publishing, radio, marketing, music plus much more.  This event is for anyone wanting to learn about the industry and how it works.

The question many artists ask, “Do I have to move?”  Washington says, “You can make it from anywhere no excuse.”  Where did he get that mentality?  You have to hear his story and road to success on the Sunday, October 13th.

“Music 101” Louisville was made possible due to the partnership of The Orchard, Sony Music, New Wave Distribution, South Coast Music Group, Hitmaker and D. Wash Management.

Space is limited so to sign up for the workshop and/or request additional information send your information to dorian at newwavedistro dot com.

If you would like to setup an interview Dorian Washington and/or to be a sponsor for future industry events, please contact VIPP Communications at sshanklin at vippcommunications dot com. 

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The Hardrock Café is located at 424 S. 4th Street in downtown Louisville, KY.

VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com

 

The VIPP Report: Fall fashion forecast sees “statement” pieces making a lasting impression this season

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VIPP Style Accessories’ fashion forward statement pieces will bring any Fall fashion come to life.  You will see gold make a comeback as well as layering necklaces.  Checkout some of their must have pieces.

To see their full collection visit their site at http://www.vippstyle.com and #makeastatement.

*Inventory updated weekly along with holiday sales and special offers.

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The VIPP Report: TheSlice: Spice, Style & Soul is just days away as the city prepares for Kentucky Derby 145

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ONE OF THE MOST SUCCESSFUL DERBY FESTIVAL EVENTS HELD IN WEST LOUISVILLE WILL CELEBRATE DERBY BOHEMIAN STYLE

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(Louisville, KY) The Kentucky Center for African American Heritage. At KCAAH and Griot Attraction Management & Events LLC (GAME) presents TheSlice: Spice, Style & Soul on Saturday, April 27th from 7:00 pm to 11:00 pm.  We are delighted to announce that the James E. Pepper Distillery of Lexington, KY is our 2019 Presenting sponsor.

It’s a Salute to the Afro Bohemian Life from arts and culture, music, fashion to language.

The event has a great reputation for great food by bringing talented area chefs and caterers and their favorite dishes all under one roof.  And, new this year TheSlice will offer a cash bar to guests who would like to have more than complimentary wine.

This year, TheSlice will use their newly renovated buildings on campus to host various genres of music so guests will have an opportunity to enjoy the flavor of the evening.

Tickets are $70 in advance and $80 the day of the event.  The attire is upscale and after-five is suggested. As well as Bohemian meets Derby with bold and beautiful colors and styles.  The Ultimate Show Band will be the Main Stage Entertainment along with DJ Maverick.  There will also be a fashion show, so guests can see the latest Derby styles before Derby 145.

TheSlice: Spice, Style & Soul is an official Kentucky Derby Festival event.  Guests must be 21 years of age and up.

If you would like to setup an interview and/or a cooking demonstration contact VIPP Communications at  info at vippcommunications dot com.  

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VIPP Communications is a full service public relations, event    mgmt & production firm  headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com

The VIPP Report: Being nominated for Most Admired Woman by Today’s Woman Magazine

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By Sherlene M. Shanklin

When I was contacted by Today’s Woman Magazine I had mixed emotions. – shocked to even be nominated even though no one knows anything about me.

People have no idea that I’ve worked in the media for almost 27 years.

When teachers told my graduating class that we would likely have to start at a smaller market to get your experience and then work your way back to your hometown.  I beat those odds and jumped straight to my hometown of Louisville.  I was hired part-time as an associate director. Working crazy hours, weekends and holidays.  All while I worked in a new healthcare division full time and attending graduate school obtaining two master’s degrees.

I’ve worked in just about every position behind the scenes.  Receiving several award nominations for floor directing and my camera work for some of the biggest news events in Louisville.  I had the opportunity to first produce/coordinate the very first forum where community leaders said some 20 years ago that Louisville was ready for a professional team.  Many of the same believers in that idea are still believing in the vision today and its moving in the right direction.  I believe there will be a farm team that’s affiliated with an NBA team who will make Louisville their home first. Those players, when developed, will be called up to team.

After proving I could produce I went from production to the newsroom where I had the opportunity to write and produce some of the biggest stories of our lifetime like 9-11. Then I was recruited away in 2003 to WHAS11.  I started off as a producer but later moved to the assignment desk.

I had an opportunity to start one of the first webcasts in the area about entertainment and community news that you did not see on the air.  I took the challenge upon myself to help promote people and events.  My original concept was to find national figures throughout the world that had Kentucky ties.  That helped me create that niche in the market and The411 with Sherlene Shanklin was born.

In 2018, the Society of Professional Journalists announced my story about the NBA as their Best Sports Writing piece of the Year.  I also won Best Use of Social Media for Louisville’s own Bryson Tiller announcing his national tour and pop-up concert series.  In 2017, I was nominated for an Emmy Award for the coverage of Muhammad Ali’s memorial coverage.

411After, first using web-based and social media platforms to promote my stories. I had the opportunity to go on air.  There was only a few stories out there at the time but now the table has turned and dozens of stories are developed with the emphasis on “did you know that person is from Kentucky?”

Now, you can watch The411 on Thursdays at 12:50 p.m., Fridays at 4:20 p.m. and Saturday mornings during Good Morning Kentuckiana Weekend.

You can hear me on 104.7/WLOU on Miss Krystal Goodner’s show on Thursdays at 11:30 a.m. and of course you can read my stories on www.whas11.com and www.thevippreport.com.

Can you believe it all started from an idea and now it has flourished into its own standalone brand.  My primary job at WHAS11, an ABC Affiliate is the assignment desk.  In a nutshell I’m reading and/or listening to all of the story ideas, news tips and helping develop the story.

Even if the story doesn’t make air I still try and assist as many people as I can with their problems.

So, no I’m not new to the area.  Some people consider me as the go-to in the community when they need assistance.  Even if I can’t assist, I try to lead then in the right direction to get assistance.  Once I think we can do the story.  I consult with the reporter I believe has the sources and passion to get the story done.

vippnewlogoWhile working around the clock in the media.  It gave me other opportunities to help people.  Once the demand was so real I started VIPP Communications.  It’s a one-stop public relations, branding, marketing, special events and video production firm.

Then The VIPP Report was created so I could have a platform to talk about clients.  Then through supply and demand everyone wanted to know where I vippstylemakeastatementpurchased my jewelry, so I created VIPP Style an online accessory store.

So, to be nominated as “Most Admired” by the magazine is simply humbling.  I’ve worked so hard for so long that I didn’t think anyone was noticing.  I’ve chosen not one but multiple fields that are highly competitive.  When no one wanted to help me, I created and developed what others would not give me a chance to do.  To now receiving calls for assistance simply brings me to tears.  This was not an overnight, an instant potato career. I’ve been moving mountains my entire adulthood and making ways out of no way.

I still have a lot more to accomplish because I’m never satisfied but to know others are watching and acknowledging that I’m on their radar lets me know that a real breakthrough is just around the corner.  This is a little bit about me and what I do.  I will be sharing more in the future about my journey, who I work with and why I refuse to lose.

If you have time between now and March 22nd at noon, please vote for me in the #media category for Today’s Woman Most Admired for WHAS11 Television.

www.todayswomannow.com/maw

 

 

Sherlene Shanklin with President Barack Obama

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The VIPP Report: Bumble, An International Social Media Platform to Honor #FirstMovers in Kentucky Through #BlackWomenBuilt Event

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On Saturday, March 16th, eight African American women from Kentucky will be honored by Bumble through Bumble Bizz and Freedom of Priss (FOP) at Flavour lounge at a private dinner. Dinner will be followed by a celebration open to the public that will start at 9 pm. These women are being celebrated for being business owners or leaders in their fields, which include fashion, media, marketing, psychology, science, technology, engineering and mathematics (STEM).

Founders of Freedom of Priss, LaPrecious Brewer and Joelle Robinson want to acknowledge these business heroes and shed light on the impact that they have made in their communities. FOP will also use their unique stories to serve as empowering examples for younger minority women through a series of social media campaigns that will be ongoing.

Among the women being honored are Aryea Kolubah, fashion designer who recently had her gown featured on HBO and Vogue, Sherlene Shanklin, multimedia editor for WHAS11 and owner of VIPP Communications and Braea Tilford, former Miss Kentucky USA and founder of Grow Lead Inspire; a conference that enriches young women. Councilwoman Jessica Green will also be in attendance to honor these women for their myriad accomplishments. (Full list of honorees below.)

Bumble is a social app that lets women make the “first move” in dating, friendships and their careers. Bumble was founded by Whitney Wolfe Herd (co-founder of Tinder) to challenge the antiquated rules of dating. Now Bumble empowers users to connect with confidence whether dating, networking or meeting friends online. Bumble Bizz and Bumble BFF are components of Bumble.

The Freedom of Priss is a platform created by LaPrecious Brewer and Joelle Robinson that enriches and empowers women to be their most authentic and bold self, to achieve their ideal of success in relationships, careers and in the community.  For years, society has placed great emphasis on HIStory and there is no finer time than the present to invite women from diverse backgrounds to share her story.  This platform seeks to energize women to move into their purpose while gaining knowledge and insight from one another through personal discussions on the highs and lows of being our true selves and achieving our goals. FOP will begin hosting a series of events, printed materials and online content to foster a sisterhood of authentic women and help them to achieve their personal goals that they seek to meet.

  1. Aryea Kolubah – Founder of Aryea Kolubah & Co.
  2. Braea Tilford – Founder of Grow, Lead, Inspire and Miss KY USA 2018
  3. Chelsea Ellis – Owner of MAF Café and president of Jim Reynolds Asphalt.
  4. Faith Fountain – Ms. Ashland County (Kentucky United States Organization) and addiction/prevention educator
  5. Jade Spaulding – Ms. Downtown Louisville (Kentucky United States Organization) Home of the Innocents resident counselor and founder of the Home of the Innocents Pageant
  6. Nicole Dean – Life Coach, public speaker and founder of YMCA Woman Up Teen Outreach Program
  7. Samiyyah Sledge – Doctoral candidate at a prominent institution
  8. Sherlene Shanklin – Owner of VIPP Communications and multimedia editor for WHAS11

 

 

The VIPP Report: Holiday message

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Season’s Greetings,

As we approach Christmas 2018, we at VIPP Communications would like to say thank you for giving us the opportunity to work with you. We understand and appreciate how important business relationships are and we thank you for your confidence in our talented staff to bring your vision to life.  We take pride in successfully executing your goals and/or projects. 

We have a wonderful team of professionals that handle your projects as if it were their own. 

Thank you for your continued support as you begin to plan for 2019.  Consider our full service public relations,marketing, branding, booking and video production firm.

Again, we appreciate your business and thank you for choosing VIPP Communications, VIPP Style Accessories, The VIPP Report & SherleneShanklin.com. 

We look forward to working with you in the coming year. Secure your date(s) with our VIPP Communications booking agent.  Check out our new site for a complete list of services by visiting http://vippcommunications.com. 

If you have any questions, please don’t hesitate contacting our office at info@vippcommunications.com. 

Happy Holidays to you and Merry Christmas!

Sherlene M.Shanklin, CEO/Sr.Partner 

https://vippcommunications.com

http://www.vippstyle.com–www.sherleneshanklin.com–https://thevippreport.com 

    The VIPP Report: VIPP Communications, one of the top PR firms in the Midwest explains why they are considered media pros in business

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    !cid_A431B594D7B4419F8E91FA0D5F1A9765@SherlenePC

    Welcome to VIPP Communications.  We are your one-stop Public Relations, Marketing, Branding and Event Management firm.

    Our company was founded in 1998, after an overwhelming demand for our freelance services. We cater to every realm of business from professional athletes, entertainers to community and business leaders in their industry.

    VIPP stand for “Visualizing into People’s Personality” and it’s pronounced V-I-P because our clients always get the V.I.P. treatment when we work on their project.  Our dedication, experience, hard work and innovation is why clients enjoy our services.

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    Sherlene Shanklin started this firm with giving back in mind.  VIPP helps groups needing assistance with planning and receiving media coverage.  Many had no idea where to begin and Shanklin came in and helped develop a plan which many today still use her services and techniques she taught them.

    The symbol we use is a circle meaning that that its never ending, continuous, and everlasting.  We are what you call a timeless team of communication professionals working to shape your business to have longevity and prosperity. vippstyle

    If you would like to speak to one of the members of “Team VIPP” contact us at mail at vippcommunications dot com.

    Follow us on Twitter @VIPPComm and Instagram @VIPPCommunications