The VIPP Report: MELANnaire Marketplace at Fourth Street Live! in downtown Louisville this weekend

HEAD TO FOURTH STREET LIVE! THIS WEEKEND FOR MELANNAIRE MARKETPLACE

            Where the community comes out to Shop, Socialize & Support

(Louisville, KY) The MELANnaire Marketplace welcomes you to come out to Fourth Street Live! on Saturday, July 17th from 12pm to 6pm. This week’s theme: Summer Breeze Festival featuring live jazz with the Baconaters and entertainment provided by DJ Cam, FaithWorks Studio and Redline Performing Arts.. We have a large array of Black-owned businesses from handmade jewelry, fresh baked goods, fresh produce to clothing and unique crafts.  This is a FREE event that we invite the whole community to come out and support. 

If you are looking for a great story, we invite you to come out and hear the stories of how these entrepreneurs got their start.  We will help coordinate your request and/or you can walk to see who catches your eye. 

WHO:                    Melannaire Marketplace Summer Breeze Festival  

WHAT:                  Pop Up Mall

WHEN:                  12:00pm-6:00pm

WHERE:                Fourth Street Live!

If you would like to be a vendor and/or be a sponsor, please contact MELANnaire Marketplace at www.melannaire.com

Please announce and/or post on your community calendars.  If you have any questions, please contact VIPP Communications at 502-341-7306.

“Where Black Businesses Matter”

Follow us on social media and take photos using the following hashtags so we can share your experience #MELANnairesLou, #BLACKbusinessesMatterLOU & #MELANnaireMarketplace. 

Instagram:  @melannairemarketplace

The VIPP Report: Its the return of Kentucky’s Miss America and Miss America’s Outstanding Teen Competition

Who will represent the state of Kentucky?

(Louisville, KY) We are excited to announce that tickets are now on sale for the Miss Kentucky and Miss Kentucky’s Outstanding Teen competitions being held at the Kentucky International Convention Center, (KICC) in the heart of downtown Louisville.

The state preliminaries will run from June 16th -19th with the finals and the crowning at 6:30 pm on Saturday, June 19th where we find out who will represent the Commonwealth of Kentucky for the Miss America and Miss America’s Outstanding Teen Scholarship Organization.

These programs empower young women across Kentucky through pageantry to develop the leadership skills and confidence to achieve their biggest goals in life. The Miss Kentucky Scholarship Organization continues to develop role models for communities not only in Kentucky but the world.

Dr. Ashley D. Anderson, Executive Director for the pageant and President of the Miss Kentucky board says “We are so excited about being back on stage giving amazing opportunities to so many talented Kentuckians. We like the rest of Kentucky businesses and organizations have been on a hiatus but we are stronger and even more passionate about helping these young ladies reach their goals. I encourage you to come out and support the program that help develop our future leaders.”

As soon as our two representatives are crowned they will immediately begin to prepare for the national stage.  Kentucky is always a major contender and this year will be no exception.

Awarding over $70,000 in cash scholarships and over $2 million in inkind scholarships, the Miss Kentucky Scholarship Organization is a celebration of the talent, scholastic achievement and commitment to service of Kentucky’s finest young women. This organization is so much more than a crown…it is changing Kentucky, one young woman at a time!

Tickets start at $30.00 for events June 16th-19th.  The June 19th crowning event starts at $50.00.  You can purchase them on Eventbrite under Miss Kentucky Scholarship Organization. https://www.eventbrite.com/o/miss-kentucky-scholarship-organization-17407366534

The Miss America Board of Directors voted unanimously in favor of postponing the Miss America 2021 Competition (which was to take place in December 2020) and has advised the 51 qualifying competitions across the country to do so as well.

Following the recommendation of the MAO and in an effort to ensure the health and well-being of our candidates and volunteers, the Miss Kentucky Board of Directors has cancelled the Miss Kentucky Competition (taking place in June 2020). All current titleholders will be eligible to vie for the title of Miss Kentucky 2021 during the summer of 2021 (June 16th-19th @KICC)

To set up an interview, please contact Sherlene Shanklin, at sshanklin@vippcommunications.com.

For additional information on the pageant please visit www.misskentucky.org.

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The VIPP Report: DCorey Johnson’s rendition of the National Anthem is opening doors for the young star

The story and video that went viral of a nine-year old Louisville sensation with a special gift

By Sherlene M. Shanklin

Louisville, Kentucky

For the last few weeks, my story of DCorey (DC) Johnson has been truly an unbelievable journey.  I was tagged on Facebook by several friends and family members because I do a segment for WHAS11 Television, ABC Affiliate in Louisville called The411.  I highlight people and organizations who you normally don’t see on a newscast until I started doing it.  I currently, have a new segment called “Your Story”. I thought he could talk to me about all of the attention he has received.

I watched the video of DCorey multiple times around 11:00 pm one night.  Instead of going to bed I reached out to the Jefferson County Public Schools, (JCPS) public information office to see if I could get permission to go into Bates Elementary School to speak to the student and his parents. 

The first story on DCorey Johnson before the world met this young superstar with a big voice. Sherlene Shanklin’s story #SherlenesStory

I had to move quick because I knew this child had a gift and I wanted to be the first to speak to him.  I got the interview setup and was assigned a photojournalist to assist me with the story. 

Everyone that knows me, know that I’m not a morning person. So, I had a hard time going to sleep.  So, as I laid there watching the clock afraid that I would oversleep for the interview.  I starting thinking about different scenarios.  What if the third grader is actually shy and I can’t get him to talk.  So, I considered a few alternatives just in case. 

Well, I hate that I worried about it because there was no need to worry about this rising star what so ever.  DCorey was full of personality and at one point I just let the nine year old go.  He laughed, talked and one thing we all know children speak is the truth.  He had no problem explaining to me who did and did not help him on his musical journey. 

DCorey Johnson Photo by Sherlene Shanklin

DCorey gave me so much material to work with. I actually had enough for multiple stories.  I was wrapping up the interview, I promised to follow the third  grader on his journey. 

As I drove home from the interview, I envisioned how the story would look and sound.  Because of COVID-19 restrictions my photographer and I work from our homes but we had already discussed a game plan. 

Once I handed off the approved script, I voiced the package. I sent it Phillip for editing.  I felt great about the wording, my pacing and the interview itself. I knew Phillip would make it come to life.

Just a few hours later, we were ready for air.  When the story aired on WHAS11, ABC Louisville my phone starting ringing from text messages, social media messages and people wanting to congratulate me on the story.  I knew if I was getting that type of response I could only imagine what the Johnson family was getting. 

I have a company that host events and someone texted me asking, “Don’t you remember in your KY Derby event that DCorey played young Michael Jackson in the tribute?”  I remembered the amazing talent and I remember that a child received a standing ovation but I had not put two and two together. 

As soon as I got a link to my story, I started to circulate.  Within a couple of hours ABC contacted me and wanted to know who was this gifted child?  Because I worked for an ABC affiliate tv stations all over the country were running my story. I have gotten calls Tennessee to Washington. The network used my video and script and made stories that aired on almost every show from World News Tonight to GMA3.  I have received some of the craziest calls from professional sports venues to large scale prominent productions wanting me to help get in touch with the child’s parents. 

I’m in contact with his mother and we touch base every few days so I can give her the messages and she shares with me what is happening behind the scenes.  I hang up somedays saying “I’m witnessing the makings of a future star.”  I cant wait to share more on DCorey. 

I’ve provided a link of my story for you to review.  Kentucky student singing National Anthem on PA system goes viral | whas11.com

You will be amazed if you watch other stations around the world use my wording and approach to the story.  As a journalist and storyteller to see your work hit numerous media outlets and they keep its original form for three weeks is a testament to myself and Phillip’s work.  Its hard to change when it was done so beautifully the first time. 

Checkout some of my other stories.  I think you will like my style and approach to storytelling.  Articles by Sherlene M Shanklin | WHAS-TV (Louisville, KY) Journalist | Muck Rack

Contact Sherlene Shanklin at sherlene@sherleneshanklin.com or follow me on FacebookTwitter, or Instagram.

The VIPP Report: A Louisville church bouncing back after unrest in the city due to Breonna Taylor and pandemic

Little Flock Missionary Baptist Church uses their faith to motivate its members and the community they serve

Special Report by Sherlene Shanklin, WHAS11 Television, ABC Louisville

In Today’s ‘Your Story’ organizations and churches are starting to help get the COVID-19 vaccines to those in need. Even though, Little Flock Baptist Church has faced some setbacks due to their unwavering faith they press on.

In the Smoketown community sits the church on South Hancock. It’s pastor Rev. Bernard Crayton tells me of their beginnings which dates back to 1867. 

Rev. Bernard Crayton “By newly freed slaves.  The church was originally on Ormsby back in that time. They actually put the building on trees and rolled it here to the site on Hancock Street. It’s been a fixture in this community every since. It has a rich, rich, history.”  

Growing up in Cleveland Ohio.  Being a part of a family of ministers.   Rev. Crayton in April 1999 moved to Louisville in hopes of becoming a pastor of his own church. 

Crayton says “I never been to Louisville, I’ve been through Louisville but applied for the church Little Flock Baptist Church and when I got here, I knew this was the place I was supposed to be. It’s been a great blessing for the past 22 years.”

With COVID-19, he tells me how he’s been keeping up with his members to see how they are doing? Crayton: “People call in on the prayer line.  I have anywhere from 60 something people that will call in.  It’s not only my members but people from all over. I mean all over the United States.”     

Dealing with the pandemic and protests in the city last summer.  The pastor takes a call in the middle of the night that tried to break his spirit.  He tells me what was said, “Well, that was just unbelievable. One our members passed by the church and said the church doors had been shot out and I was going, WHAT!. That was right during the time when tensions were high in the city. I just couldn’t believe, I don’t know  why but I just couldn’t believe it happened to our church. When I saw where the front door windows had been shot out and bullet holes in the foyer. It really took me back.  I had a lot of people not only the black community but the white community in this city. That came and wanted to do whatever they could.”   

Turning to his faith, the pastor took a call from a company that wanted to fix their doors free of charge. Whichh renewed his faith.  Crayton said, “Even in spite of that there are still a lot of good people in this world.” 

So even though the doors of the church remain closed for services.  Little Flock wanted to find a way to help. So, they will open their doors  Saturday to help its members and the community.  Crayton says, “Saturday we are having our own pop up clinic. We have partnered with Norton Healthcare. We have been talking reservations but walk ins will be available.  Anyone who wants to come.”

Rev Crayton is trying to reassure people of color to get vaccinated.   He says “It comes from those who are just not trusting the govt. Historical things that have happened. It comes from misinformation. It comes from lies. It comes from conspiracy. And we’re trying to break all that down to make sure that people of color understand how important it is especially African Americans understand how important it is to get your shot.”

People of faith have been asking for a sign and the pastor believes this is it. “If you’ve been praying to God about a healing praying this will go away. God has given us the answer.  Its right there in front of us.  And what you need to do is just trust him. Call in and get your shot. That’s how I see it.  That’s how I really see it.”  

The church is working on renewed faith that you should never give up regardless of your situation. 

Crayton says “What I have tried to preach every single Sunday is HOPE.”

Ending Covid-19 ONE SHOT at a time vaccine clinic“ will be on Saturday, March 20th from 10:00am to 4:00pm at Little Flock Missionary Baptist Church located at 1030 S. Hancock Street.  Walk ups are welcomed but if you would like to schedule an appointment call Delane at 502-381-2354 or Charlotte at 502-494-8411. 

►Contact Your Story with Sherlene Shanklin at sshanklin@whas11.com or follow her on FacebookTwitter, or Instagram. 

To see the story click the link ->

https://www.whas11.com/article/news/local/outreach/vaccine-clinic-at-little-flock-missionary-baptist-church-louisville-your-story/417-ffbdf381-6cd5-4266-96ab-9dbb57b0c81a

The VIPP Report: Putting the ‘Soul’ back into WLOU & 104.7FM

THE HEART AND “SOUL” OF THE URBAN COMMUNITY CHANGES MUSIC FORMAT AS IT CONTINUES TO USE ITS VOICE AS A PLATFORM FOR CHANGE

(Louisville, KY) On Friday, August 7, 2020 at 10:47 am the sound of 1350AM WLOU & 104.7FM returned to its original format of soul music.

With the new stereo sound, you will see a new logo and station tagline, but the roots of the station remain intact but with a broader appeal from news and information but filling a void in the community when it comes to soul music. The format will give listeners an opportunity to go back down memory lane with music from Earth, Wind & Fire, O’Jays, Stylistics, Prince, Stevie Wonder, Mary J. Blige, Sade, Isley Brothers, Anita Baker plus many more.

“The Original Soul of Louisville” adds Archie Dale as the General Manager and Mark Gunn as Program Director and Afternoon Drive On-Air Personality to the already dynamic team of Krystal “Miss Krystal” Goodner in the Morning Drive and others to be announced.

With 70 years on the airwaves, WLOU is one of the oldest urban stations in the U.S. So, when it was acquired by David B. Smith Sr., long time radio personality, program director and co-owner of Kentuckiana Broadcast Group he wanted to make sure its rich history was celebrated but also be a voice for African Americans. Gunn says “We’re reaching the underserved adult Black demographic by going a lot deeper musically than the other Gold based stations in the market. In addition to REAL Soul Music, WLOU continues to deal with the soul of Louisville by directly addressing social issues we are facing today and to be an information hub to our listeners not only on the air, in the community but on our social platforms.

Smith’s love for radio has been a constant especially in Louisville and Southern Indiana so when he heard that the station maybe acquired from someone outside the region he says “Passing up the opportunity to purchase such a legendary station was not an option. The possibility of WLOU being owned by anyone not from here just wouldn’t be right”. “I’m honored to walk in the footsteps of former owner The Reverend Dr. William E. Summers III”.

With more than 30 years in the radio industry, Smith says they are not deleting the Gospel programming but moving it to our sister station, AM 1240, WLLV.

For additional information, contact VP/GM WLOU/WLLV Archie Dale at 502.776.1240

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HISTORY

On October 21st, 1951, AM 1350, WLOU hit the airwaves as the Soul Of Louisville to become one of the first five full-time R&B stations in the country and over time, one of the top – rated stations in the nation.

The tradition of excellence and service to the Black Community was brought to the forefront by legendary on–air personalities like “Super Neal” O’Ray, Brenda “20th Century Fox” Banks, Bill Price and Tony Fields to name a few with The Reverend Doctor William E. Summers III leading the charge.

VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  www.vippcommunications.com