The VIPP Report: DB Bourbon Candy will share their delectable treats with horse race fans at Churchill Downs Kentucky Derby weekend in Louisville

2019-04-17_02.19.341

(Louisville, KY) The Kentucky Derby is all about horses, fashion, bourbon and food.  When you mix bourbon, chocolate and cheesecake you have a real celebration.  DB Bourbon Candy adds another feather to their Derby hat after closing a major deal just before Churchill Downs begins their season.  DB Bourbon Candy and Aubrey’s Concessions have teamed up to give you the perfect treat for Oaks and Derby.

For the first time DB Bourbon Candy will be serving Bourbon Cheesecake’s inside Resized_20180321_204200Churchill Downs using Old Forester Bourbon.  The cheesecakes are topped with caramel nuts and a fleur de lis chocolate discs. By incorporating the Old Forester, which is the official bourbon for Churchill Downs gives a winning combination as racing fans from all over the world attend the greatest two minutes in sports.

To find DB Bourbon Candy inside Churchill Downs in four locations on the grounds. They will be at the Lobster stands the one in the paddock, one in upper garden terrace, one down by the celebrity red carpet exit and one on gray floor.

Robyn Stuart, owner of DB Bourbon Candy, LLC says “This is a special moment for me and my company.  Being a Kentucky native and to have my product at the greatest racetrack in the world on their two biggest days shows that hard work and dedication is paying off.  I kept my blinders on and refused to let anyone say that I dream to big.  Look at us now.  We’ve made it to the “Twin Spires”. It’s a honor to work with Aubrey’s Concessions and I can’t wait for you to stop by and taste this unbelievable Kentucky Derby treat.”

In 2002, Stuart started her business after the passing of her mother.   During the holidays, her mother would create the delicious treat as a family tradition. Robyn wanted to honor her mother in some way so she decided to start the business and make the original candy recipe apart of her business. With the support of Four Roses Distillery, Louisville Convention Center and Bourbon Country as well as the many events and activities she participates in everyone loves to see the wonderful creation that she produces.  From initially starting with candy the business has grown into developing other products such as chocolate covered fruit, cheesecakes to chocolate covered popcorn.

DB Bourbon Candy, LLC can be found in various locations throughout Kentucky in Kentucky-Derby-2019-logoLiquor Barn, the Kroger Company and the Muhammad Ali International Airport.  You can always visit their site at http://www.dbbourboncandy.com.

If you would like to setup an interview and/or invite DB Bourbon to your next event, please contact Sherlene Shanklin at sshanklin@vippcommunications.com.

###

VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com

 

 

 

Advertisements

The VIPP Report: Countdown to Derby 145 in Louisville, KY

derbyweek-kentucky-derby-145-v2

Special Report by Sherlene Shanklin:  WHAS11 Television, an ABC Affiliate Louisville

Down the Stretch: It’s the countdown to Derby 145 held on the first Saturday in May.  There will be plenty of events to attend but the question everyone seems to ask me “What celebrity will travel to Louisville to be apart of the celebration?”  So, I create a list along with their confirmed event.  If you’re having a Kentucky Derby event and you have a special guest attending, please send it to me so I can announce.

Here’s some of the celebrities heading to the Bluegrass State.

Usher Raymond-  Trifecta Gala (performing)

Kenny “Babyface” Edmonds– Urban League Gala (performing)

Tank– Darrell Griffith Foundation “Experience”

After 7- Annual Derby Gall 100 Black Men of Louisville

Opening night of Churchill Downs is Saturday, April 27th.  Thurby is held on Thursday, May 2nd. Kentucky Oaks is on Friday, May 3rd and the Kentucky Derby is on Saturday, May 4th all held in Louisville, Ky under the “Twin Spires”.

If you have a story idea, and/or would like to announce your guest(s) for your Kentucky Derby event send it to me at The411@whas11.com.  Follow me on social for real-time updates Twitter: @sherlenemediapr, Instagram: @sherlenemediapro and FB: SherleneShanklin.

 

 

 

The VIPP Report: “DON’T STOP TILL YOU GET ENOUGH” is more than just a song its the motto of Kentucky Derby fans experiencing all things derby

IMG_23361

NOW, AN OAKS DAY BRUNCH WILL DO A TRIBUTE TO THE MEGASTAR THAT MADE THE SONG SO FAMOUS

(Louisville, KY) Louisville Central Community Center, (LCCC) in collaboration with VIPP Communications announces their second annual Kentucky Derby event.  On Friday, May 3rd at 11 am at Old Walnut Street, 1300 W. Muhammad Ali Blvd, it’s the Oaks Day Derby Brunch. This year’s tribute will take you through the music catalog of Gary, Indiana native and pop megastar Michael Jackson.

The Derby Brunch hosted by Sherlene Shanklin is from 11:00 am until 2:00 pm.  Some of Louisville’s top artists will perform some of the King of Pop’s 13 singles that hit number one on the charts.  Sheryl Rouse, Jason Clayborn and Jon-John Johnson will perform some of Jackson’s memorable and greatest hits.  The Youth Repertory Theater Troupe will showcase their talents after LCCC’s leadership and performing arts department prepared a curriculum giving the youth a history and music lesson on the humble beginnings of Jackson in Indiana living in a two-bedroom home with seven brothers and sisters at the time along with his parents practicing night and day to make the Jackson 5 a household name. Motown Records signed the group and the rest was history for Michael and his family.

Tickets are $45 in advance and $50 at the door.  You can purchase them at louisvilletickets.com.  Doors open at 10 a.m. and guests are asked to wear their Oaks Day attire including your fascinator and/or hat to the brunch.  There’s will be vendors with your last-minute items needed for Oaks and Derby.  If you would like to reserve a booth contact Erica Bledsaw, Oaks Day Coordinator at Erica.bledsaw@lcccnews.org or by calling LCCC at (502) 583-8821 ext. 130.  Proceeds benefit LCCC youth programs.

Last year in our inaugural event music icon and Motown legend Stevie Wonder was highlighted along with J. Holiday as our featured music guest.

The Louisville Central Community Centers is a 501c(3), private, non-profit community-based organizations.  We offer a variety of programs and services in support of children and families.  Early childhood, education, youth development, arts education and other after school programs, employment services and job training for adults, money management, and homeownership are just some of the services provided

We would like to thank the following for their support for this year’s event: Erica Denise, VIPP Communications, Manhattan on Broadway and WoodForest National Bank.

If you would like to be a sponsor, request media credentials and/or request interviews, please contact us at please contact VIPP Communications at info@vippcommunications.com.

###

vippnewlogo
VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com/

 

 

 

The VIPP Report: Hip hop artist R. Prophet announces new single and partnership to have his own label

RProphet JesseJames.png

It’s the “RETURN” of R. Prophet dropping knowledge while delivering a conscious message on today’s current climate with his new single

(Atlanta, GA) Two-time Grammy nominated hip-hop/rap artist R. Prophet releases his new single “Jesse James”, that speaks the truth beyond all the fog of negativity when it comes to artists and the climate of the music industry.

The former member of the multi-platinum hip-hop group Nappy Roots has inked a deal.  Prophet will have his own label which he calls it VVS Music 1.  He’s partnered with Ray Hamilton, former CEO of Legion of Doom DJ’s of That Rabbit Distribution which is a joint venture with Sony Music Orchard. Many compare Prophet’s deal similar to the landmark deal made by Master P that changed the hip-hop game when it comes to business and artist music ownership.

With the powerhouse partnership, the highly anticipate album of Prophet, “THE VOICE” with the first single and anticipated smash hit “Jesse James” will rock the radio airwaves, YouTube channels and other media platforms worldwide.  Prophet has made a name for himself in the industry and this single will give his fans a sense of hip-hop doctrine speaking the truth, going against the grain with a rebel like vibe we used to hear when rap legends NWA wanted to make a statement.

Prophet says “I just want people to know my truth and how I’m really feeling. Some folks may think it’s a diss but it’s me speaking my truth. “Jesse James” was inspired by the police brutality R. Prophet came face to face with a few years back.” The single was written to give people the power, control love they deserve and to erase the hate.  R. Prophet is an advocate against police brutality after surviving being tased 15 times at the hands of Kentucky State Police.  It was reported but not confirmed by involved parties but he was later awarded a $1 million-dollar judgment.

With the current climate in society, people are looking for a lyrical voice that can take experiences and incidents ripped from headlines that rock neighborhood across the country.  (Atlanta, GA)

To learn more about “Jesse James” visit https://itunes.apple.com/us/album/jesse-james-single/1450856886 to make a purchase or head over to Spotify at https://open.spotify.com/album/2RdXcHKo0Ppc1RuPDuZrRc.

To setup an interview with R. Prophet and/or any other media inquiries please contact Sherlene Shanklin with VIPP Communications at info@vippcommunications.com.

Be sure to stay connected with R. Prophet on all social media platforms. Facebook.com/rprophet and Instagram.com/rprophetofficial

###

About R. Prophet:

Prophet is an American Rapper, Actor and TV personality. Known by most as the former lead of Grammy Nominated Group, Nappy Roots, R. Prophet has been changing the music scene since the early 2000s. Currently R. Prophet is developing hip hop educational tools for children. He has also been acting and recording his solo album with hopes to raise awareness of police brutality. One of R. Prophet’s biggest honors, in addition to being nominated for two Grammys, is the appointment to the Board & Advisory Council of the Muhammad Ali Center where he serves as the youngest member alongside Diddy, Denzel Washington and more. Stay tuned for more to come with Rap Artist and Actor R. Prophet.

VIPP Communications is a full service public relations, event management and production firm headquartered in Louisville, KY with clients and/or projects all over the U.S. We can create, maintain and sustain your brand.  Our clientele range from small businesses, non-profits, corporate leaders, entertainment to current and retired professional athletes.  Contact one of our team members to see if we can assist you at info at vippcommunications dot com.  http://vippcommunications.com/

 

 

 

The VIPP Report: Being nominated for Most Admired Woman by Today’s Woman Magazine

 

D1AeLZhWsAEWY3k

By Sherlene M. Shanklin

When I was contacted by Today’s Woman Magazine I had mixed emotions. – shocked to even be nominated even though no one knows anything about me.

People have no idea that I’ve worked in the media for almost 27 years.

When teachers told my graduating class that we would likely have to start at a smaller market to get your experience and then work your way back to your hometown.  I beat those odds and jumped straight to my hometown of Louisville.  I was hired part-time as an associate director. Working crazy hours, weekends and holidays.  All while I worked in a new healthcare division full time and attending graduate school obtaining two master’s degrees.

I’ve worked in just about every position behind the scenes.  Receiving several award nominations for floor directing and my camera work for some of the biggest news events in Louisville.  I had the opportunity to first produce/coordinate the very first forum where community leaders said some 20 years ago that Louisville was ready for a professional team.  Many of the same believers in that idea are still believing in the vision today and its moving in the right direction.  I believe there will be a farm team that’s affiliated with an NBA team who will make Louisville their home first. Those players, when developed, will be called up to team.

After proving I could produce I went from production to the newsroom where I had the opportunity to write and produce some of the biggest stories of our lifetime like 9-11. Then I was recruited away in 2003 to WHAS11.  I started off as a producer but later moved to the assignment desk.

I had an opportunity to start one of the first webcasts in the area about entertainment and community news that you did not see on the air.  I took the challenge upon myself to help promote people and events.  My original concept was to find national figures throughout the world that had Kentucky ties.  That helped me create that niche in the market and The411 with Sherlene Shanklin was born.

In 2018, the Society of Professional Journalists announced my story about the NBA as their Best Sports Writing piece of the Year.  I also won Best Use of Social Media for Louisville’s own Bryson Tiller announcing his national tour and pop-up concert series.  In 2017, I was nominated for an Emmy Award for the coverage of Muhammad Ali’s memorial coverage.

411After, first using web-based and social media platforms to promote my stories. I had the opportunity to go on air.  There was only a few stories out there at the time but now the table has turned and dozens of stories are developed with the emphasis on “did you know that person is from Kentucky?”

Now, you can watch The411 on Thursdays at 12:50 p.m., Fridays at 4:20 p.m. and Saturday mornings during Good Morning Kentuckiana Weekend.

You can hear me on 104.7/WLOU on Miss Krystal Goodner’s show on Thursdays at 11:30 a.m. and of course you can read my stories on www.whas11.com and www.thevippreport.com.

Can you believe it all started from an idea and now it has flourished into its own standalone brand.  My primary job at WHAS11, an ABC Affiliate is the assignment desk.  In a nutshell I’m reading and/or listening to all of the story ideas, news tips and helping develop the story.

Even if the story doesn’t make air I still try and assist as many people as I can with their problems.

So, no I’m not new to the area.  Some people consider me as the go-to in the community when they need assistance.  Even if I can’t assist, I try to lead then in the right direction to get assistance.  Once I think we can do the story.  I consult with the reporter I believe has the sources and passion to get the story done.

vippnewlogoWhile working around the clock in the media.  It gave me other opportunities to help people.  Once the demand was so real I started VIPP Communications.  It’s a one-stop public relations, branding, marketing, special events and video production firm.

Then The VIPP Report was created so I could have a platform to talk about clients.  Then through supply and demand everyone wanted to know where I vippstylemakeastatementpurchased my jewelry, so I created VIPP Style an online accessory store.

So, to be nominated as “Most Admired” by the magazine is simply humbling.  I’ve worked so hard for so long that I didn’t think anyone was noticing.  I’ve chosen not one but multiple fields that are highly competitive.  When no one wanted to help me, I created and developed what others would not give me a chance to do.  To now receiving calls for assistance simply brings me to tears.  This was not an overnight, an instant potato career. I’ve been moving mountains my entire adulthood and making ways out of no way.

I still have a lot more to accomplish because I’m never satisfied but to know others are watching and acknowledging that I’m on their radar lets me know that a real breakthrough is just around the corner.  This is a little bit about me and what I do.  I will be sharing more in the future about my journey, who I work with and why I refuse to lose.

If you have time between now and March 22nd at noon, please vote for me in the #media category for Today’s Woman Most Admired for WHAS11 Television.

www.todayswomannow.com/maw

 

 

trending_drk

The VIPP Report: Bumble, An International Social Media Platform to Honor #FirstMovers in Kentucky Through #BlackWomenBuilt Event

54255145_2138343006213717_2247319247967485952_n

On Saturday, March 16th, eight African American women from Kentucky will be honored by Bumble through Bumble Bizz and Freedom of Priss (FOP) at Flavour lounge at a private dinner. Dinner will be followed by a celebration open to the public that will start at 9 pm. These women are being celebrated for being business owners or leaders in their fields, which include fashion, media, marketing, psychology, science, technology, engineering and mathematics (STEM).

Founders of Freedom of Priss, LaPrecious Brewer and Joelle Robinson want to acknowledge these business heroes and shed light on the impact that they have made in their communities. FOP will also use their unique stories to serve as empowering examples for younger minority women through a series of social media campaigns that will be ongoing.

Among the women being honored are Aryea Kolubah, fashion designer who recently had her gown featured on HBO and Vogue, Sherlene Shanklin, multimedia editor for WHAS11 and owner of VIPP Communications and Braea Tilford, former Miss Kentucky USA and founder of Grow Lead Inspire; a conference that enriches young women. Councilwoman Jessica Green will also be in attendance to honor these women for their myriad accomplishments. (Full list of honorees below.)

Bumble is a social app that lets women make the “first move” in dating, friendships and their careers. Bumble was founded by Whitney Wolfe Herd (co-founder of Tinder) to challenge the antiquated rules of dating. Now Bumble empowers users to connect with confidence whether dating, networking or meeting friends online. Bumble Bizz and Bumble BFF are components of Bumble.

The Freedom of Priss is a platform created by LaPrecious Brewer and Joelle Robinson that enriches and empowers women to be their most authentic and bold self, to achieve their ideal of success in relationships, careers and in the community.  For years, society has placed great emphasis on HIStory and there is no finer time than the present to invite women from diverse backgrounds to share her story.  This platform seeks to energize women to move into their purpose while gaining knowledge and insight from one another through personal discussions on the highs and lows of being our true selves and achieving our goals. FOP will begin hosting a series of events, printed materials and online content to foster a sisterhood of authentic women and help them to achieve their personal goals that they seek to meet.

  1. Aryea Kolubah – Founder of Aryea Kolubah & Co.
  2. Braea Tilford – Founder of Grow, Lead, Inspire and Miss KY USA 2018
  3. Chelsea Ellis – Owner of MAF Café and president of Jim Reynolds Asphalt.
  4. Faith Fountain – Ms. Ashland County (Kentucky United States Organization) and addiction/prevention educator
  5. Jade Spaulding – Ms. Downtown Louisville (Kentucky United States Organization) Home of the Innocents resident counselor and founder of the Home of the Innocents Pageant
  6. Nicole Dean – Life Coach, public speaker and founder of YMCA Woman Up Teen Outreach Program
  7. Samiyyah Sledge – Doctoral candidate at a prominent institution
  8. Sherlene Shanklin – Owner of VIPP Communications and multimedia editor for WHAS11

 

 

The VIPP Report: The “4 The Love of It” Tour featuring four members of New Edition scheduled to perform in 20 cities

rbrm-look-1-group-_0105-2rvsd-cf315855-87fe-42b6-bce2-005700498b67 (1)

If you’re a 90’s baby and I say the phrase, “Ronnie, Bobby, Ricky and Mike” what immediately comes to mind?  Likely, New Edition’s hit song “Candy Girl”.  As you sing that song in your head, just think in May you can sing it along with them.  RBRM: Ronnie, Bobby, Ricky and Mike will hit the road, 4 The Love of It Tour.  The legendary multi-platinum R & B stars will be at the Louisville Palace Thursday, May 23, 2019 at 8 p.m.

Can you believe that New Edition’s Ronnie DeVoe, Bobby Brown, Ricky Bell, and Michael Bivins have performed for over four decades?  One of the pioneers in the boy band era basically changing the landscape of popular music.  You will hear songs like: Mr. Telephone Man, Is This The End, Popcorn Love, Count Me Out, Can You Stand The Rain,  and “If It Isn’t Love” just to name a few of their many hit singles.

Also, during their Louisville show, Bobby Brown and Bell Biv DeVoe will perform individually.

The members call “RBRM” a new explosive twist as they hit the stage together in the Spring.  Tickets are already on sale and range from $49.50 to $119.50.  Showtime is 8:00 p.m.  Tickets may be purchased at www.LouisvillePalace.com or at The Louisville Palace Box Office, 625 South Fourth Street.

If you have a story idea, send it to me at thevippreport@vippcommunications.com.

\RBRM